I'm adding to my visual stimulus package this morning. QVB swoons. After massive makeover, Sydney’s Queen Victoria Building has revamped its look, heading more towards vintage, old world - more victorian charm.
The ‘Magic Lives On’ campaign, devised by PDC Creative, includes in-centre posters, JCDecaux city lights, City of Sydney flags in Sydney’s CBD and print advertising in magazines including Vogue, Harper’s Bazaar and Sydney Magazine. Creative director Caroline Poiner, photographer Mikael Wardhana and stylist Emily McGregor have definitely hit the nail on the head with thiswhimsical, fairytale romance style.